Harley-Davidson® of Madison
6200 Millpond Rd, Madison, Wisconsin (WI) 53718

608-221-2761
2019-2020 WINTER STORAGE
2019-2020 WINTER STORAGE IS NOW OPEN FOR THE SEASON. FOR MORE INFORMATION, CLICK HERE!
WINTER STORAGE
2020 Pink Label Promo (No Ad)
Electric Balance Bikes
MY20 Low Rider® S Reveal

INTRODUCING THE ALL-NEW

LOW RIDER® S

It’s back with a new look and ride that takes the excitement farther.

Event Calendar

CHECK OUT WHAT'S GOING ON 

AT THE DEALERSHIP

2020 bikes

THE NEW 2020 H-D® MOTORCYCLES ARE HERE

See the full lineup and find your freedom machine.

Search inventory

Featured inventory

FXBRS 2020 Breakout<sup>®</sup> 114

FXBRS 2020 Breakout® 114

  • Condition: New
  • Year: 2020
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FLHTK 2020 Ultra Limited

FLHTK 2020 Ultra Limited

  • Condition: New
  • Year: 2020
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FLHTCUTG 2020 Tri Glide<sup>®</sup> Ultra

FLHTCUTG 2020 Tri Glide® Ultra

  • Condition: New
  • Year: 2020
Find out more
2020 Ultra Limited - FLHTK

2020 Ultra Limited - FLHTK

  • Condition: New
  • Year: 2020
  • Color: River Rock Gray/Vivid Black
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2020 Road Glide® Limited - FLTRK

2020 Road Glide® Limited - FLTRK

  • Condition: New
  • Year: 2020
  • Color: Stiletto Red
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 2020 Softail® Heritage Classic 114 - FLHCS

2020 Softail® Heritage Classic 114 - FLHCS

  • Condition: New
  • Year: 2020
  • Color: Tahitian Teal
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2020 Road Glide® Limited - FLTRK

2020 Road Glide® Limited - FLTRK

  • Condition: New
  • Year: 2020
  • Color: Midnight Blue
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2020 Freewheeler® - FLRT

2020 Freewheeler® - FLRT

  • Condition: New
  • Year: 2020
  • Color: Performance Orange
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2020 Ultra Limited - FLHTK

2020 Ultra Limited - FLHTK

  • Condition: New
  • Year: 2020
  • Color: Zephyr Blue/Black Sunglo
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2020 Electra Glide® Standard - FLHT

2020 Electra Glide® Standard - FLHT

  • Condition: New
  • Year: 2020
  • Color: Vivid Black
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2020 Ultra Limited - FLHTK

2020 Ultra Limited - FLHTK

  • Condition: New
  • Year: 2020
  • Color: River Rock Gray/Vivid Black
Find out more
2020 Sport Glide® - FLSB

2020 Sport Glide® - FLSB

  • Condition: New
  • Year: 2020
  • Color: River Rock Gray Denim
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2020 Softail® Street Bob® - FXBB

2020 Softail® Street Bob® - FXBB

  • Condition: New
  • Year: 2020
  • Color: Barracuda Silver Denim
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2020 Road Glide® Limited - FLTRK

2020 Road Glide® Limited - FLTRK

  • Condition: New
  • Year: 2020
  • Color: Brilliant Silver Denim & Black Denim
Find out more
2020 Street Glide® Special - FLHXS

2020 Street Glide® Special - FLHXS

  • Condition: New
  • Year: 2020
  • Color: Scorched Orange/Silver Flux
Find out more
2020 Street Glide® Special - FLHXS

2020 Street Glide® Special - FLHXS

  • Condition: New
  • Year: 2020
  • Color: Zephyr Blue/Black Sunglo
Find out more
2020 Street Glide® Special - FLHXS

2020 Street Glide® Special - FLHXS

  • Condition: New
  • Year: 2020
  • Color: Performance Orange
Find out more
2020 Softail® Fat Boy® 114 - FLFBS

2020 Softail® Fat Boy® 114 - FLFBS

  • Condition: New
  • Year: 2020
  • Color: River Rock Gray/Vivid Black
Find out more

Upcoming events

Veterans Day

Veterans Day

23

Days

12

Hours

12

Mins

52

Secs

Thank you to all of our Veterans for your sacrifices and service to our country!

Find out more
Madison H.O.G.® Chapter Meetings

Madison H.O.G.® Chapter Meetings

Harley Davidson owners in Wisconsin, our meetings are the first Saturday of every month, starting at 4:30 PM

2019 Meeting Schedule

Mar 2  ||  Apr 6  ||  May 4  ||  Jun 1  ||  Jul 6  ||  Aug 3  ||  Sep 7  ||  Oct 5  ||  Nov 2  ||  Dec 7

JOIN TODAY
October is #BreastCancerAwarenessMonth, an annual campaign to increase awareness of the disease.

Show your support and make a purchase with a purpose and wear pieces from the new 2020 #PinkLabel collection in the #MotorClothes department at @hdofmadison!

@HarleyDavidson donates a portion of all proceeds from Pink Label products directly to foundations and organizations working toward making breast cancer obsolete: @nbcf #NationalBreastCancerFoundation, #ABCD #AfterBreastCancerDiagnosis, & @youngsurvivalcoalition #YoungSurvivorCoalition. *Promotion valid October 1-31, 2019. In-store only. Some exclusions may apply. See a MotorClothes® Associate for details. http://bit.ly/HDM-MOC_20-Pink-Label-Promo

October is #BreastCancerAwarenessMonth, an annual campaign to increase awareness of the disease. Show your support and make a purchase with a purpose and wear pieces from the new 2020 #PinkLabel …

Join @hdofmadison for our NEW MODEL OPEN HOUSE - Saturday, October 5!

DOOR PRIZES || DEMO RIDES || FOOD FROM 11AM TILL GONE

Other events during the day: - IRONe™ Demo Rides (For kids ages 3-7); Building New Riders:

Join @hdofmadison for our NEW MODEL OPEN HOUSE - Saturday, October 5! DOOR PRIZES || DEMO RIDES || FOOD FROM 11AM TILL GONE Other events during the day: - IRONe™ Demo Rides (For kids ages 3-7); …

How impressive is this maneuvering! These Motor Officers mean business! #BMOA #badgermotorofficers @harleydavidson #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #Wisconsin #harley #hd #hdmc #harleydavidson #motorcycle #motorcycles #allforfreedom #freedomforall #freedommachine

How impressive is this maneuvering! These Motor Officers mean business! #BMOA #badgermotorofficers @harleydavidson #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #…

COMING SOON TO @hdofmadison : the IRONe12 & the IRONe16 - electric-powered balance bikes for kids! #comingsoon #IRONe #IRONe12 #IRONe16 #electricbike #futureriders #kids #balancebike #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #Wisconsin #harley #hd #hdmc #harleydavidson #motorcycle #motorcycles #allforfreedom #freedomforall #freedommachine @ridestacyc @harleydavidson

COMING SOON TO @hdofmadison : the IRONe12 & the IRONe16 - electric-powered balance bikes for kids! #comingsoon #IRONe #IRONe12 #IRONe16 #electricbike #futureriders #kids #balancebike #hdofmadison #…

You may have noticed the #bigrubberduck in the pond in front of the Dealership — Well, this big guy is part of our event next week: the 34TH ANNUAL FREEDOM RIDE TO BENEFIT MDA! #ChuckADuck at the #bigfella on July 20 for your chance to win some prizes! Stop in to @hdofmadison for more info!

#FreedomRide #MDA #MuscularDystrophyAssociation #RideWithTheWolfPack #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #Wisconsin #harley #hd #hdmc #harleydavidson #motorcycle #motorcycles #allforfreedom #freedomforall #freedommachine

You may have noticed the #bigrubberduck in the pond in front of the Dealership — Well, this big guy is part of our event next week: the 34TH ANNUAL FREEDOM RIDE TO BENEFIT MDA! #ChuckADuck at the #…

Happy #4thofjuly from all of us at @hdofmadison! 
#independenceday #fourthofjuly #redwhiteandblue #usa #patriotic #fireworks #america #freedom #starsandstripes #summer #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #Wisconsin #harley #hd #hdmc #harleydavidson #motorcycle #motorcycles #allforfreedom #freedomforall #freedommachine

Happy #4thofjuly from all of us at @hdofmadison! #independenceday #fourthofjuly #redwhiteandblue #usa #patriotic #fireworks #america #freedom #starsandstripes #summer #hdofmadison #hdm #…

@hdofmadison will be closed THURSDAY, JULY 4th to celebrate #IndependenceDay with #friendsandfamily! Regular business hours will resume on Friday, July 5th.

@hdofmadison will be closed THURSDAY, JULY 4th to celebrate #IndependenceDay with #friendsandfamily! Regular business hours will resume on Friday, July 5th.

The #Summer #GarageCollection has arrived at @hdofmadison! Check out the Women’s collection! #MotorClothes #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #Wisconsin #harley #hd #hdmc #harleydavidson #motorcycle #motorcycles #allforfreedom #freedomforall #freedommachine

The #Summer #GarageCollection has arrived at @hdofmadison! Check out the Women’s collection! #MotorClothes #hdofmadison #hdm #thedealerwhocares #harleydavidsonofmadison #madison #MadisonWI #Wisconsin …