Harley-Davidson of Madison 6200 Millpond Rd., Madison, WI 53718
Map & Hours
608-221-2761
608-221-2761

Terms of service

Last Updated: November 4, 2025

Welcome to Harley-Davidson of Madison (“we,” “our,” or “us”). These Terms of Service (“Terms”) govern your use of our website, hdofmadison.com (the “Site”), and any related services, content, features, or digital interactions provided by Harley-Davidson of Madison. By accessing or using the Site, you agree to be bound by these Terms. If you do not agree, please do not use the Site.

1. General Use

You may use this Site only for lawful purposes and in accordance with these Terms. You agree not to use the Site in any way that violates applicable federal, state, or local laws, or to engage in any activity that could harm, disable, or interfere with the Site’s operation or another user’s experience.

2. Intellectual Property

All content on this Site—including text, graphics, logos, images, videos, icons, and software—is the property of Harley-Davidson of Madison, its affiliates, or licensors, and is protected by copyright, trademark, and other intellectual property laws.

  • You may not reproduce, modify, distribute, or otherwise use any materials from this Site without our prior written permission.

  • The Harley-Davidson name, the H-D bar and shield logo, and all related logo names, logos, product and service names, designs, and slogans are trademarks of Harley-Davidson, Inc. or its affiliates or licensors.

3. Product Information and Pricing

While we strive to provide accurate information about motorcycles, parts, apparel, and services, errors may occur.

  • Prices, specifications, and availability are subject to change without notice.

  • Photos and descriptions are for illustrative purposes only.

  • In the event of a pricing or typographical error, we reserve the right to correct it and cancel or refuse any orders placed under incorrect information.

4. Online Orders and Service Requests

When you schedule service or request information through our Site, you agree to provide accurate and complete information. We reserve the right to cancel or refuse any order or appointment for any reason, including suspected fraud or error.

5. Links to Third-Party Websites

This Site may contain links to external websites that are not operated by Harley-Davidson of Madison. These links are provided for your convenience only. We are not responsible for the content, privacy policies, or practices of any third-party sites. Visiting such sites is at your own risk.

6. SMS Messaging Terms and Conditions 

By opting in, you agree to receive informational messages from [Business Name], such as appointment reminders, review requests and account updates. 

  • Message Frequency: Message frequency varies. 

  • Rates: Standard message and data rates may apply. 

  • Opt-Out: Text STOP to end messaging at any time. 

  • Support: For help, reply HELP or contact us at [email protected].

7. Privacy Policy

Your use of this Site is also governed by our Privacy Policy, which describes how we collect, use, and protect your personal information. Please review it carefully here: https://hdofmadison.com/privacy-policy

8. Disclaimer of Warranties

The Site and all content are provided “as is” and “as available” without warranties of any kind, express or implied. We do not guarantee that:

  • The Site will always be available or error-free,

  • Any defects will be corrected, or

  • Information on the Site is accurate, complete, or current.

To the fullest extent permitted by law, we disclaim all warranties, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

9. Limitation of Liability

To the maximum extent permitted by law, Harley-Davidson of Madison and its affiliates, employees, and partners shall not be liable for any damages of any kind—direct, indirect, incidental, consequential, or punitive—arising from or related to your use of (or inability to use) the Site.

10. Indemnification

You agree to indemnify, defend, and hold harmless Harley-Davidson of Madison, its employees, agents, affiliates, and licensors from any claims, damages, losses, liabilities, or expenses (including legal fees) arising out of your use of the Site or violation of these Terms.

11. Governing Law

These Terms are governed by and construed in accordance with the laws of the State of Wisconsin, without regard to conflict of law principles. You agree to submit to the exclusive jurisdiction of the courts located in Dane County, Wisconsin for any disputes arising from or relating to these Terms or your use of the Site.

12. Changes to These Terms

We may update these Terms at any time by posting a revised version on this page. The updated Terms will take effect upon posting. Your continued use of the Site after changes are posted constitutes your acceptance of the new Terms.

13. Contact Us

If you have questions or concerns about these Terms, please contact us:


Harley-Davidson of Madison
6200 Millpond Rd.
Madison, WI 53718
TEL: (608) 221-2761
EM: [email protected]
WEB: https://hdofmadison.com/contact-us