Dealers from all over the country turned a Sportster motorcycle into a “Custom of One” work of art, and 64 participants revealed their custom creations for fans to help choose the ‘king’ in a bracket-style competition.
The Sportster was selected for its unrivaled ability to be transformed into the very definition of performance art and its attainable pricing, which makes the bike a realistic goal for nearly any rider.
Initial entries were scored by the Harley-Davidson styling team based on criteria including quality of customization and build, fit and finish, use of paint, design, technique and how teams utilized Harley-Davidson Genuine Parts &Accessories.
“Customization is one of the biggest ways riders showcase and celebrate their individuality,” said Dino Bernacchi, director of U.S. marketing at Harley-Davidson. “Custom Kings brings that forward by redefining performance through the expertise and ingenuity of Harley-Davidson dealers throughout the country. All of the competitors have put in months of planning, building and straight-up creative thinking into each of the bikes featured in the contest.”
This is our "style", a raw pure punch you in the face kind of motorcycle. Think you can handle it? Only the brave need bother. So it's time to nut up or shut up. Come in and take it home!
|Engine torque:||52.4ft-lb / 3750rpm|